Website Redesigns
Village Values Website Redesign
Design application: Figma
Project Outline
Village Values is a licensed childcare program rooted in the belief that raising a child truly takes a village. Their mission centers on nurturing children through play-based learning and holistic development. The goal of this redesign was to create a digital experience that reflects their warmth, professionalism, and community spirit — while making enrollment and communication effortless for families.
Working collaboratively with the UX team and another graphic designer, I helped translate Village Values’ brand philosophy into a cohesive visual system that feels both playful and trustworthy. Together, we refined user flows to ensure parents could easily navigate key actions — from exploring programs to submitting enrollment forms — while maintaining a sense of calm and friendliness throughout the experience.
The visual direction was inspired by Village Values’ core philosophy: learning through play. Soft, warm neutrals paired with gentle accent tones evoke comfort and trust, while hand-drawn icons and organic shapes add a whimsical, childlike charm. Typography choices balance approachability with clarity, ensuring accessibility for all users.
Luxe Life Properties Website Redesign
Design application: Figma
Project Outline
I redesigned the website for Luxe Life Properties, a subsidiary brand offering furnished monthly rentals in Sacramento and Oakland. The goal was to evolve the digital experience into something that felt premium, transparent, and genuinely helpful—more like a trusted friend finding you a great place to stay than a corporate hotel chain selling a room.
To support that direction, the redesign focused on confidence without being sales‑driven. The visual mood leaned into clean lines, clear structure, and a calm sense of assurance. The color palette centered on warm neutral tones to reinforce feelings of stability, comfort, and trustworthiness. Overall, the refreshed design presents Luxe Life as a modern, reliable housing partner with a straightforward, human approach.
Signed & Secured Website Redesign
Design application: Figma
Project Outline
Signed & Secured provides professional notary, fingerprinting, and insurance services across the greater Sacramento area. The company needed a website that reflected its credibility and modern professionalism while making it easier for clients to book appointments, request quotes, and understand pricing.
The goal was clear: redesign the website to be more polished and professional and to incorporate the brand’s color palette. The new design had to communicate trust and transparency, helping clients feel confident in their choice of service provider.
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- Paul Rand